Thank you for your interest in Positive Spin Pro Partners!
My name is Eric Copeland, and I have been a professional music composer, arranger, and producer since 1990.
If you are even seeing this page, we have either talked or you have initial interest in being a serious partner with Positive Spin Songs, a sync licensing focused music composition, arrangement, and production company based in Clermont, FL.
Being a partner means we are working together towards developing music for the focused reason of licensing music. Being a PRO partner means you are looking to make more quality product than most potential partners becuase of your quality level or your previous success with sync libraries.
Our goals will be getting music into television shows and movies, film projects, the lucrative world of advertising, and also video games and other media.
How This Works
Costs and Royalty Splits
Throughout my career as a producer, especially once I moved my music production business to Nashville in 2005, the hallmark of my sound has been quality.
I believe that this has also contributed to my success as I pivoted in 2016 towards music licensing.
If you haven’t listened yet, you can go to the home page at https://positivespinsongs.com/ and take a long listen through my playlists. You’ll hear the quality I produce and why I’ve had success getting many of these songs into licensing, but this does not always come cheaply.
My goal with partners is to work together towards many more quality albums like this. Each partner should be prepared to commit to working on at least one album at a time or adding to albums we have in progress. Perhaps moving as quickly as producing an album per month or faster if you can.
I will be the executive composer and producer working with you towards music we decide and agree to create and pitch.
Royalty Splits and Return on Investment
Our royalty splits are usually 50/50 on the writers side (publishers usually take the publishing as you may know.)
Som of the deals I sign directly and just include the writers splits, and some libraries sign with each writer.
We will also split any upfront sync or buy out royalties that we may get and agree to from any deal as well.
If we don’t sign the songs to libraries, but keep them non-exclusive and pitch them, we can register them ourselves with our respective PROs.
Making Music Income with Sync Licensing
As you likely already know, like investing, music licensing can be a very long road. We need to produce a lot of music and get it where it can get used, and then be patient for a long back end. Songs can take years to be found and used, and the key is quality AND quantity (and patience as well 😉
There are and can be payments in the short term especially with advertising, but upfronts can be anything. but “upfront”.
I have found that more is more, and the more songs that are out there, and the more we work opportunities with quality productions, the quicker we will see income.
Song Production
Our first goals will be to determine what kind of album or project we are working on, and then work weekly towards it. If you have worked in music before, you likely have not worked with someone like me. 🤓
After 30 years producing music, you’ll find my thinking a bit bigger than you are used to. I dream really big. But they aren’t dreams like “maybe we’ll get lucky.” They are dreams like, what new albums can we start this week and who can we pitch them to for maximum success in sync.
We meet once per week as a team at 11am on Monday for our “Weekly Spin Up,” a one hour meeting on what’s happening that week, new developments, libraries, wins, and of course our latest album briefs we have and how we are filling them.
Music production needs to be a creative flow and there is no “speed”, but know that I do want to move things along every week. The faster we get songs to the finish line, the sooner we can pitch them to libraries, briefs, and other opportunities.
Every weekday, the ideas, demos, tracking, vocals, and mixes will be flowing. There will always be things to listen to, approvals to move songs on to the next point, and things to finalize.
Pitching and Catching
Of course once we finish a set of songs we will be pitching them to our growing list of libraries, sync agents, and other music buyers.
Catching means we are getting briefs, or requests to develop certain songs in certain genres or for specific projects, and I will be coming to you as a team or personlly depending on who I think it right for it.
Promoting our songs will be a focused effort where first we send them to a list of growing resources, including library owners, sync agents, music supervisors, marketing companies, and other music buyers. We will meet people like this at sync and other events, and/or people that I already have a growing email list of.
Second, we pitch directly and individually to sync agents, music supervisors, and music buyers that I think may be right for a song or album of songs.
But third and most likely, we will also be feeding albums to exclusive libraries that are popular with music supervisors who search for songs for the shows they are working for, and then place that music in TV and other opportunities.
The first two ways will let us keep not only our writer’s PRO royalties but also our publishing side. Libraries can be also exclusive and take the music publishing side, but they also provide more opportunity for the songs to be found and used.
That’s a lot…
So that’s a lot of the how and how much, and little of the who.
I’m sure you have many questions and would love to talk to you about this in a meeting soon.
If you are interested, let’s set something up to answer questions and/or see when we can get started working together.
Thanks again for considering being a partner with me. It’s an honor to have you even think about this, and I look forward to producing great music with you that will be part of our income streams for the rest of our lives.
Contact me at PositiveSpinSongs@gmail.com for next steps or call me anytime at 615-400-3910.
